The Book
Low Risk Rules is a call to embrace a timeless, back to basics investment approach.
And a revelation that everything you think you know about risk and return just might be wrong…
The secret is to win going as slowly as possible.
—Niki Lauda, F1 driver
Who’s the book for?
Entrepreneurs investing significant liquid wealth.
Family Offices managing a public market portfolio alongside an enterprising, active investment strategy.
Accountants, lawyers, investment bankers, and other professionals who would like to set their clients up for success after a business sale.
Anyone who would like to understand the philosophy behind a practical, lower-risk public equity investment strategy that preserves and grows capital over time.